The importance of storytelling in business

Posted on 2 June, 2019 by Lyndsey Segal

Humans love stories. They capture our curiosity, draw us in and help us make emotional connections. So, it’s easy to see why storytelling is so popular and powerful in peoples’ lives. Every

Read More

The power of storytelling in your business

Posted on 1 August, 2018 by Lyndsey Segal

Storytelling in business is becoming increasingly popular because it is a great way to help convey authenticity, relatability, credibility and trust. These are all invaluable qualities when building and maintaining your brand.

Read More